South Africa voted as fifth most Instagrammable country

News > Lifestyle & Architecture - 15 Jan 2019

If your Instagram feed is full of #travel #landscape or #beach then South Africa is definitely the place to do it for the 'Gram! 

Ranked as the 5th most Instagrammable country in the world by Big 7 Travel, an international travel site, South Africa is showing the rest of the world just how unique our natural beauty is! From the world-class beaches in Camps Bay where spot-the-celebrity is a daily occurrence to the wild beauty of the KwaZulu Natal wetlands and the undeniable buzz of Jozi's nightlife!

The top 10 countries are:

  1. Australia
  2. Hong Kong
  3. Canada
  4. Indonesia
  5. South Africa
  6. Maldives
  7. India
  8. United States of America
  9. UAE
  10. Singapore

The ranking was determined by a comprehensive scoring system that took into account the visual allure and popularity on social media by analysing the number of hashtags per destination, survey results of Big 7's 1.5 million audience, and votes by a panel of travel experts.

"While printed guidebooks still have their uses, more and more tourists are using only Instagram for travel recommendations - 33% of people surveyed say they research their upcoming holiday destination via their Instagram feed," Big 7 Travel says.

"With 77% of people surveyed taking 2-5 holidays a year (including weekend breaks), the most popular travel content on social media is Bucket List experiences and luxury hotels."

Follow us on Instagram and tag us in your travel photos for a chance to be featured on our feed and website!

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